The pre-owned Tractor exchange
business is transforming into more organized market with the set of customers
who are demanding the usage of latest technology based new models &
products and another set of customers & product users who are looking at
the value for money during the tractor purchase and usage.
Major tractor manufacturers are not
only increasing their market penetration through the pre-owned exchange business,
but also building brand awareness and product pull via this venture.
Unorganized pre-owned tractor dealers
are beginning to augment the service standards,in order to become more
professional in their business approach and customer linkages.
The pre-owned tractor exchange business is likely to grow even further as the tractor demand for the agricultural, infrastructural needs increase across all the market segments & geographies of India.